Better Booch

Client: Better Booch
Project: Branding/Packaging
Role: Brand Development/Design

Better Booch

I was hired by Better Booch, an independently owned kombucha company here in LA, to redesign, rebrand, and reposition their brand and products. We ditched their previously crunchy/beige/organic look for something clean, colorful, and unique in the market. We also renamed all their flavors from things like "Original Gangster" to "Daily Revival." Better Booch now comes in two different sizes, the standard 16oz and a new 12oz bottle. You can visit the Booch Bar at downtown LA's Grand Central Market and try Better Booch on tap. Take home a growler why don't ya. Better Booch also just received a nice little write-up by Bon Appetit Magazine.

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