Client: MoMA
Project: MoMA Press redesign
Role: Creative Direction/Design

MoMA Press redesign

I worked with the MoMA in NYC to redesign and rebrand their highly trafficked press website. The goal was to make the press site an integrated part of the MoMA core website. I focused on a more editorialized layout as opposed to the previous list view. I developed a logotype that was consistent with the MoMA brand in a new colorway that had not yet explored.